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Entrepreneur Workshops: Starting a Business

The Starting a Business course is specifically designed to empower individuals who want to start a small to medium-sized business. This course is a practical, comprehensive business course on how to successfully initiate and operate a business. Most people fail in business because they make avoidable mistakes. This course teaches what those mistakes are and how to avoid them.

The course consists of leader-led instruction, small group work, on-line learning, and an individual project.  Group exercises, case studies, and discussion forums help participants apply knowledge learned to real-life situations.

Expected Outcomes

Successful business ownership requires not only choosing the right type of business, but an understanding of legal requirements, accounting, management, and marketing. A business plan pulls all these components together and is essential for any new business.

After completing the Starting a Business course, you should be able to:

• Prepare a successful business plan
• Buy an existing business or franchise or start a new business
• Finance the venture by acquiring startup capital
• Select a business location and negotiate its lease
• Decide on a business organization structure
• Determine the information and communication technologies needed
• Manage business accounting activities and track cash flow
• Conduct general business operations
• Recruit, hire, train, manage, and motivate employees
• Prepare for opening the business
• Manage purchasing and inventory control
• Develop a marketing plan and put it into action
• Use the Internet for online-marketing
• Set up an E-Commerce site to sell online